ZyG Launches the ZyG Score to Identify the Next Breakout eCommerce Brands; Predicting eCommerce Success Moves from Gut Feeling to Science

Every ZyG Score starts with a ZyGnal, ZyG’s proprietary, fully agentic X-ray of a brand’s market opportunity. Starting today, consumer brands with $1M+ in online sales will receive their ZyGnal at no cost, providing them with unparalleled insights into their competitive landscape and where and how they can win.

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Brands with a strong ZyGnal can advance to a real-world Marketability Test where ZyG uses its network of AI agents to build the brand’s positioning, creative, offers and storefront, and then tests them with U.S. consumers. The test reaches enough users to deliver meaningful predictive KPIs, including the ability to forecast lifetime value (LTV). The 500 brands with the strongest ZyGnals will get a fully funded Marketability Test, with ZyG <a We're on a quest to find the brands that can truly break the internet," said Omer Kaplan, CEO and Co-Founder of ZyG. "But there's enormous value for brands along the way. The ZyGnal gives them a level of intelligence about their market, competition and opportunity that they simply can't get anywhere else. And for the 500 brands that show the strongest ZyG Score, we will invest $10,000 of our own capital into a Marketability Test to see how that opportunity holds up with real customers. We're investing in finding the next breakout brands and giving brands something incredibly valuable in the process."

This model creates a new path from promising product to scaled consumer brand: understand the opportunity agentically, prove it with real customers, then put execution and financing behind the brands with the greatest potential.

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